Posts tagged with "Internet"
The land is flat and vast, extending as far as the eye can see. There is no sun, as such. Rather, an ambient glow with no obvious source permeates. Occupying this Plane is an ocean of people, gathered into groups large and small, distributed irregularly, coalescing and scattering like slow-motion static on a last-century TV. There are minstrels, artists, trinket-collectors and writers; bards and scientists, astronauts and soldiers. Most huddle together amongst their own kind, but at the periphery a continual jostling and switching takes place.
About 13 years ago I built a web shop for my dad’s company. Like many small businesses, the company does not have an in-house development or IT department, so anything vaguely website-related tends to end up in my inbox. This is how I recently found myself in a conference call with Dom from IntegriMart1, a company which provides marketing tools for websites. This type of business is known as a “marketing tech” company, sometimes abbreviated to the crap-sounding “martech”, and a close cousin to “adtech”.
I’ve recently been listening to the excellent podcast series Revolutions by Mike Duncan. Right now we are in the thick of the French Revolution. It’s really riveting stuff, and offers some fascinating insights into the interplay of groups, ideology, virtue, violence and terror. If that list sounds familiar, perhaps you frequent Twitter or Reddit or some other online community. Detail from a painting of the execution of Robespierre Ah, the Internet - the defining technology of the new Information Age.